After France Télévisions & Brut., the Festival de Cannes welcomes BMW and Campari on the Croisette

After partnering with France Télévisions & Brut., the Festival de Cannes is thrilled to welcome BMW and Campari which, alongside its long-standing partners, will be instrumental in promoting the event’s continued influence.

As the most important cultural event in the world, the Festival de Cannes is the ultimate place where film lovers meet up every year. Supporting this event dedicated to all kinds of films is about helping both established and budding talents expand their influence internationally, turning the spotlight on the films of yesterday and those of tomorrow, encouraging meetings that will allow films to come to life in the most beautiful setting – the silver screen – and that of the Palais des Festivals is named Lumière!  In 2022, BMW joins the Festival de Cannes as the official automotive partner to provide a fleet of fully electric and hybrid cars exclusively, in line with the environmental policy we initiated in 2019.

Campari will be on the Croisette and alongside the Festival for the first time. In 2022, they will open an exclusive reception venue, specially built for the occasion.

Just as a reminder, with France Télévisions’ multiple outlets and Brut. being established in over 80 countries, our new media partners will provide far-reaching, unprecedented coverage both in France and internationally.

As a new chapter is about to be written in the history of the Festival for its 75th edition, we would like to say how thrilled and proud we are that all of our partners, suppliers and sponsors have come forward in 2022 – and to extend our heartfelt thanks to them for their invaluable, unwavering support.

We will see you all mid-April for the press conference to announce the 2022 Selection and on the Croisette from May 17 to 28 to celebrate with us the 75th Festival de Cannes.

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Author Eleanor Belson