London Fashion Week SS24 – Full of surprises

London Fashion Week SS24 Highlights include BFC NEWGEN designers, 16Arlington, Burberry, JW Anderson, KNWLS, Molly Goddard, Richard Quinn, ROKSANDA & Simone Rocha. Ballet dancers, live performances from musicians and “happenings” akin to performance art are all on the schedule at London fashion week. Vogue World at London’s Theatre Royal Drury Lane – is leading the way. Featuring dance by Kate Moss, performances by Stormzy and Annie Lennox,  Sophie Okonedo and a finale of four supermodels, the event was a masterclass in what “fashion show” can now mean. Read more

Sweaty Betty Launches Fashion-Forward BRA Collection Celebrating LFW Style Setters who train high and medium impact

FIND YOUR POWER WITH THE NEW POWER ICON BRA London September 2023 – Coinciding with London Fashion Week, Sweaty Betty will unveil an iconic new collection of style setting multi-support level sports bras and a matching new legging. The POWER ICON collection is designed to offer super-powered support for all levels of exercise and activity. The POWER ICON Bra comes in three support strengths: Studio, for yoga, Pilates and barre; Read more



London, 13 July 2023—Sweaty Betty, the United Kingdom’s #1 women’s premium activewear brand has commissioned poet Sophia Thakur once again, this time to create a spoken word piece around body positivity and female empowerment for the launch of their summer campaign #wearthedamnshorts, to encourage women everywhere to embrace wearing shorts this summer. The multichannel campaign will launch in July and feature across Sweaty Betty social and digital channels with Thakur’s poem and using key female body positive influencers including Emily Clarkson and Mollie Campsie to spread the word that shorts are for everyone. Read more

News from London Fashion Week A/W 2023

London Fashion Week A/W 2023 continued the city’s unique amalgam of emerging talent and heritage names – the latter represented in perhaps the most anticipated show of the season so far, ex-Bottega Veneta creative director Daniel Lee’s debut at Burberry.  No trench coats for Burberry? Creative director Daniel Lee took the luxury brand in a bold new colourful direction, with Naomi Campbell and Jun Ji-hyun in the front row. Read more

Festive fashion ideas

This festive season, the Christmas parties are in overdrive. Deprived of IRL discos and dinners for the last few years, this year we’re taking things to the max. And that requires sequins, feathers and dressing all the way up. Sequin dresses, six inch heels, sparkly clutch bags, feathers, lace and more. Because socialising is fabulous and we need to embrace all the joy we can get. Read more

Festive decoration trends for 2022 from John Lewis and Partners

There’s plenty of time to get planning ahead of the festive season. This year, there are a wide range of themes from the traditional to the fantastical, and everything in between. John Lewis’ Lead Christmas Buyer, Lisa Cherry said in a release that this year’s themes, “are a celebration of local living, highlighting the importance of community in towns and villages and the shared social moments of daily life though meeting, greeting and eating.”

John Lewis Christmas decoration trends 2022: Read more

Autumn/Winter 2022 Fashion Trends

The overarching mood of autumn/winter 2022’s fashion trends can be summed up in one word: Nostalgia. Now, nostalgia comes in many different forms depending on your age, experiences and interests. Whatever you might associate with happier, simpler times has likely been translated to the runways for the upcoming season because the creative collectives in New York, London, Milanand Paris have all been feeling that desire for a better life. Read more

London Fashion Week paid to tribute Queen Elizabeth II

London Fashion Week started from an all-black opening look to models holding a picture of Queen Elizabeth, London Fashion Week began with tributes to the late monarch as fashionistas paid their respects during the period of national mourning. Organisers announced last week that London Fashion Week would go ahead as a “business-to-business event” while observing royal protocol and holding tributes for the 96-year-old queen who died on Sept. 8.

Read more

Upcoming London Fashion Week

London Fashion Week presented by Clearpay will take place from 16th – 20th September 2022 as a digital-physical hybrid, showcasing both womenswear and menswear brands. The LFW digital platform is freely accessible to everyone, industry professionals and global fashion consumers alike, showcasing digital content from the designers, enabling collaboration and bringing together fashion, culture and technology. The British Fashion Council membership programme provides access to networking, industry insights and our international professional network to develop or enhance business collaborations. Read more